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Convergence
After several years of uncertainty about the future of convergence the merging of operations of different media, such as print, Web and TV, into a more integrated newsroom it appeared in 2005 that a clearer picture had formed. Though uneasiness from the old media toward the upstarts from the online world remains, cooperation and integration appear to be on the upswing.
A lot of the attention in 2005 on newsroom convergence centered on the New York Times, which announced in August it would have its print and online staffs fully integrated by the spring of 2007.14
A memo from the executive editor, Bill Keller, to the papers newsroom suggests a previous period of adjustment and a future of further collaboration:
The reporting and editing staff at the original newsroom is much more at ease with the Web, more eager to embrace it both as an opportunity for invention and an alternative way to reach our demanding audience.15
How might an integrated Times workforce operate? The people at the Times revamped site have been able to take advantage of the multimedia capability of the Web and produce pieces that appeared in multiple media formats.16
Some questions remain about how much integration will actually occur at those news organizations that have announced plans to combine their print and digital forces.17 Of course, a critical issue is whether journalists end up doing double time producing both print and online content.
Ad sales teams for some organization have begun to integrate as well. Several companies have embraced more cooperation and collaboration, including Dow Jones and the Washington Post Company. According to Gordon Crovitz, senior vice president at Dow Jones, where one unit handles both print and online ad sales, the physical closeness of print and online has allowed for ongoing cooperation and communication that has allowed for planning across platforms. Its a very close and very easy relationship.18
Other news sites may be taking more of a hybrid approach to their sales operations. For example, the New York Times has a combined sales force for its real estate and recruitment divisions , but maintains separate and teams for other advertising categories. 19
The Broadband Policy Debate
There has been an ongoing debate about how to boost overall broadband penetration in the United States. Canadas broadband penetration, for example, is higher than that of the U.S, according to December 2004 data from the Organization for Economic Co-operation and Development (OECD).
The debate centers on whether or not to change the current U.S. policy for broadband providers. Currently, it makes it difficult for new organizations to enter the market place. One group argues that the U.S. should maintain existing policies while the other calls for the lifting of perceived barriers to entry and a more activist role for the federal government in subsidizing new services.
The arguments are roughly as follows:
1. Maintain existing policy which the proponents say would ultimately create the incentive for current industry leaders to further invest in faster broadband:
2. Remove barriers to entry and encourage the federal government to work more closely with the private sector through subsidies and others forms of direct investment.
Both camps ground their arguments in the broadband policies of other countries. The first argument is essentially that although U.S. regulations favor those with existing access to the broadband networks, codifying them in regulatory law would create more of an incentive to invest in these networks. Supporters of this position point out that broadband penetration is higher in Canada than in the United States and argue that the primary difference between the two countries is Canada has less onerous unbundling requirements for local telephone companies and virtually no network sharing for competitive broadband suppliers. Freeing broadband providers from mandates that require them to share their networks, so the argument goes, would encourage them to invest in broadband networks, lower costs and increase overall broadband access rates.43
The other side argues that the barriers need to be lifted to stimulate more competition, and also contends that broadband penetration will not increase materially unless the government adopts a more activist role. The example that is often held up as a successful contrast to the United States is Japan.
Perhaps the most famous advocate of this position is Thomas Bleha, who is currently completing a book on the international race for Internet leadership. Bleha argues that Japans private sector was able to achieve higher levels of broadband access, which not only costs less but is considerably faster than most broadband in the U.S., not only by opening up its telephone lines to competition, but through the federal governments policy of tax breaks, debt guaranties, and partial subsidies.44 Such an approach in the U.S. would not only increase penetration, he argues, but reduce costs because it would stimulate more competition.45
So far, it appears Washington has chosen to adopt the policy that preserves existing barriers to entry. In August 2003, the FCC decided to eliminate the mandate that telephone companies share their lines with broadband competitors at low rates, an action that critics argue has reduced this disincentive to telephone-company investment.46
Then in June of 2005, the U.S. Supreme Court ruled in the case National Cable and Telecommunications Association vs. Brand X Internet Services that cable companies do not have to share their lines with competing start-ups.
Some argue that those rulings have leveled the playing field for cable and phone companies because the disincentive to invest heavily in networks no longer exists. In theory, this should spur more competition, lower costs for consumers, and increase penetration. And preliminary research shows that cable has lost some ground to DSL in market share.47 In fact, more people are now making high-speed connections at home through DSL-enabled phone lines than through a cable modem, according to the most recent data from the Pew Internet and American Life Project. However, that might not be the end of the story because more services at different prices are sure to be rolled out in the future.
In coming years, the broadband debate will expand. Currently, it focuses almost strictly on questions of encouraging broader access to broadband. But not all broadband is created equal. Some companies, including Verizon, are offering so-called super-broadband in some communities that is orders-of-magnitude faster than most Americans current connections.
And finally, there is discussion on Capitol Hill about whether to craft legislation that would preserve the Internets neutrality.48 Such provisions would prohibit telephone and cable companies from charging Internet firms such as Google and Yahoo for use of their high-speed networks, and thus continue to allow users unfettered access to each and every site. Up to this point, the Internet has remained largely unregulated. But without a monetary incentive for phone and cable companies to invest in building faster transmission lines, growth in the U.S. broadband industry remains uncertain. Moreover, this legislative debate also raises the question of who owns the content distributed over the Web? The cable and phone companies? Those producing the content? The citizenry?
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"Veinte Ceros" Spanish For Twenty Zeros
20 Examples of Double Meanings
"First Decade" The Title "Twenty Zeros" Consider "Double Meanings" In The English Language
From Gossip Columnist In LA
Dear Randy,
I tried getting into your document but could only get to
first page, none of the highlighted subjects could be
opened. Why don't you just briefly explain it to me.
Thanks,
Anita T.
LA.Com
Double Meanings In The English Language Answer The Riddle For Easy Title Of Our First Decade. Think Not (Numbers) Of 20 Zeros Rather, Twenty Zeros As A New Name
Eighteen Examples of Double Meanings In The English Language At Name Decade Twenty Zeros
Email Campaign@UnitedStates.Com
To My 21st Century Viewers "A Millennium Word" From Randy
Frushour
The campaign is underway to publicize a NAMEDecade now our Twenty Zeros & its "first complete" report about the First Decade
titled "Frushour Twenty Zeros Report". As a lead internet entrepreneur presently
constructing a 10 year web Point-CounterPoint & Topline
Headlines incorporated structure keyword organization. Frushour 21st Century Publishing will also report the business and play of all major sports, Nasas Genesis Mission "launched sunward" from our SunwardHost Networks. I host online beginning 2003AD running a full commentary. Sunward Host will also monitor the U.S. 7 year federal program of community alliance on Accountabiblity in most states now & Much More. We will be inbox for you who would also like our hard print Weekly Magazine of features loaded with added incomes, offerings and including projects which we are coordinating globally such as our "Children College Fund America, InteRealEstates Outplace Cafe with the launch inauguration scheduled in 2002AD and "Worlds Leading Millennium Countdown" now well into post launch for resellers, writers & publishers at my Beatles Network US Indian Network and Pervasive Knowledge Network.
Until now
without any community assistance on this project of our "Twenty Zeros" and
also without any awareness proir to my pre-annoucement online dated July 25,
2000 at my website, about the question of "what to name the decade", facing scholars now awkwardly booking the
new decade ahead by name, I was in gear titling a website the Twenty Zeros for a number of companion sites for the zeros which are described at the beginning of this page report. The title will come clearer with use experts
say. Selecting a good name or title is research edit and production assigned priority and directed as my networks top story until Twenty Zeros is accepted
for and by officials, as nearly final in a least repect, as the forum is which brings us to it and the effort and time involved. Only a month or so ago when this realization
came to me about my title I thought with "Twenty Zeros" and because
none other name was in use that I would instantly become a media pitchman.
My account from the beginning can be viewed at Twenty Zeros. I
should say on this topic that "there are 3 areas for us to
resolve for the millennium viewers." First the notion of easy numbers
like zero, one or two, is now posing a problem and is stressing us out
somewhat naturally so because counting begins with one which includes
"the numeral symbol of zero" (only two items so far) and together because we
bog on the lack of a name with an alpha-numeric vernacular, for such increments here
(such as a decades name) we somehow don't take importantly the
intellectual need we have to implement. Counting when
counting is, as such a tabulating of amounts of time as per say, from one
date to another or to the next date from ordinal code is just remotely connected to the matter here then, as "Counting and Names are
clearly unrelated" together rationally speaking. Third and for possibly
a new beginning to solving the riddle presently bogging us, take the
words widely included by authorities and pollsters and put the
two together for a simple name and term like "Twenty Zeros". But for
those who must associate numbers still with names I offer you this but only for entertainment;
there ARE EXACTLY 20 zeros in our first decade which is the last connection I personally made with the title and only still see this account as coincidental. Count them yourself. Lastly, "Twenty Hundreds" which also were nominated is lexicographically correct as the title for our Twenty-First Century and not this first or any decade. More confusion which had to be sorted out was a poll finalist "the
Tens" which were nominated as a name for this decade
which off this list it must go now as it should and WILL undoubtedly be called (Twenty "Tens" or Teens) so in
the next decade during years of 2011AD through 2020AD. Count 10 numbers from smybolic zero as 1 is 1, to get to 10 and then
count 10 more numbers and you'll arive safely to the "Twenties". Come on now, you still don't get it do you? Can you hear some folks in 60 and/or 70 years from now
saying "yeah, this is the decade of the "two thousand seventies".
Honestly can you? Try "Twenty Seventies". Sounds much easier by a
long stretch. I could stake my life on this, that "full run of a complete examination " on
the name campaign of our "Twenty Zeros" will trip on a audible alarm
before your trial is complete. There are too many indicators pointing
there. I might also add to be careful not to write or convey Twenty Zeros as 20
zeros (or 0"s) as the problem still of it being a number and ONLY a
number (and/or vice-versa) gets in the way. It's not yet a number let alone "a name" until it's appointed so by lexicographers or linguists, or Experts such as Britanicca or the IRS. A day will
come when Twenty Zeros
will be the name of a number but that day may
not arive for another thousand years
when society then say's "well
that's easy, we'll make Twenty Zeros AND NOW, "Thirty Zeros" a number as
their names, just why didn't they accomplish it a thousand years ago when they indeed HAD
20 zeros in their decade"? You can see the real problem can't you, as back in the
eleven or twelve hudreds to go along for only ten years with a title
"The Eleven Zeros", Or "The Twelve Zeros and So On but until you
get to Two-Thousand and TwentyAD and try to say "The Twenty Twenties" when it went unused during entrance to the digital age and the millennium beginning, a first
thought is "that isn't even a number except known for and as,
"Two-Thousand Twenty.
So now don't we realize that we are in 20
years from now going to say "Twenty-Twenties" or would we say
"Two-Thousand Twenties" (no way sorry but nope) OR simply say
"Twenty Twenties". Every Decade title has 2 words which are numbers YET ARE JUST WORDS.
It isn't any different for our decade here. Comments, replys and
requests greatly welcome to
Publisher@LA.Com
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